Europa Center used to be the glitziest shopping center in West Berlin, but has grown a bit stale of late. It has around 100 businesses, including many small boutiques and restaurants, and a large department store dating back to the early 1900s. It sells almost 400,000 items in the largest department store in continental Europe. It has the largest food department in Europe as well, selling 33,000 items, including 400 kinds of bread.
Around 80,000 visitors per day ensure that it is always crowded. Lined with restaurants and shops selling mainly clothes, books, and jewelry, Kurfürstendamm, is the most famous shopping street in West Berlin, but Wilmersdorfer Straße actually has a longer tradition and is the place where Berliners themselves are most likely to shop.
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